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Halfords displays encourage shoppers to try in-car technology

Halfords has installed new displays to showcase in-car technology products in more than 400 stores. The bespoke displays comprise play tables and gondolas which allow shoppers to interact with products including dashboard and reversing cameras.

The displays have been developed and installed by UXG, in 401 of 460 Halfords stores.

“Customers have high expectations of our products, services and the in-store experience we create. This latest investment in informative and interactive displays is helping us showcase products to our diverse range of customers, allowing the Halfords brand to develop and maintain its strong market position as well as improve the stores aesthetic appeal,” says Halfords group property director Paul O’Hara.

“Halfords knows the importance of continually innovating, investing and creating engaging retail environments. It’s this which will continue driving footfall, engagement and sales,” adds UXG senior account manager Nick Metcalf.

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