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Wanyoo names second UK gaming site as expansion continues

Wanyoo, Asia’s largest social gaming café brand, has secured a site for its second UK branch. The company has signed a 15 year lease for a unit in the Cathedral Lanes development in Coventry City Centre.

An in-house team will design the 363 sq m (3,911 sq ft) unit. The site was selected because Wanyoo’s research shows a large student population, with an interest in social gaming, resides in Coventry.

Wanyoo has more than 1,000 cafes in China, and opened its first UK branch on London’s Charing Cross Road earlier this year.

“I wanted to develop a gaming environment and social platform for the entire community; one that would allow people to have fun, relax, interact and socialize,” says Wanyoo UK director Zhaorong Chen. “We have gone from strength to strength in Chinatown London, and now with an established student community, we can’t wait to bring this concept to a whole new customer base in Coventry.”

“Gaming and esports is set to take the UK leisure sector by storm over the next couple of years, having already proved hugely popular across Asia and the USA,” says Carlene Hughes, leisure director at property agent Savills, which is advising Cathedral Lanes developer Shearer Property Group. “With an astounding following in China, Wanyoo is one of the biggest gaming café chains in the world, so it’s really exciting that they’ve chosen Cathedral Lanes as their second UK destination, reinforcing the viability of the development and adding to its already strong occupier line-up.”

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